Pablo Hernandez Leal
CommunicationPeopleDecisions

From Intuition to Argument

What exactly is my intuition noticing, and why does it matter to this decision?

Use this when something feels wrong, but you cannot yet explain the concern clearly.

You’ll be able to turn a concern into an explicit claim, supporting reasons, and a check others can examine.

The idea

Intuition can be compressed experience, but it is a private signal. Turning it into explicit reasoning tests the intuition before asking others to accept it.

Worked example · illustrative

A trip plan that feels too tight

Situation. A friend proposes an itinerary with a short connection between a train and the last ferry to an island. You have made similar trips and feel uneasy, but cannot initially explain why.

The tempting conclusion. I have traveled more, so we should reject this itinerary.

What changes the view. Looking more closely, you notice there’s a bus ride between the station and the ferry. If the train is even a little late, you might miss the last boat. That’s what was bothering you. Your friend can now look at the connection with you: how much time is there, and is there another way to reach the island if you miss it?

What this supports. You now have something more useful to discuss than a feeling that the plan is risky. An earlier train might be worth it if missing the ferry would leave you stuck for the night. But if there’s plenty of time for the bus ride, or a reasonable backup, you might feel comfortable with the original plan after all.

Useful when

Explaining a concernReviewing a proposalDiscussing a disagreementChecking an experienced first reaction

Watch for

Don't use reasoning merely to rationalize the initial reaction. Investigation may show that the intuition was wrong.

Where this came from

Research, Startups, Technical judgment

Related tools

The Right Level of ReasoningComplementsRaise the Resolution of FeedbackComplements

Read the reasoning

“This Feels Wrong” Is the Beginning, Not the ArgumentPrimary post · Sep 21, 2026